Semrush Review 2026: Is $130/Month Worth It for SEO?
Rating: 8/10. Semrush is the most comprehensive SEO tool available. At $130/month, it is expensive for individuals but essential for agencies and businesses where SEO drives revenue.
What You Get
- Keyword Research: Keyword Magic Tool with 25 billion keywords, difficulty scores, intent labels
- Rank Tracking: Track 500 keywords daily across multiple search engines
- Site Audit: Automated crawl of 100K pages with actionable fix suggestions
- Competitive Analysis: See any competitor’s organic keywords, backlinks, and ad spend
- Content Tools: SEO Writing Assistant, Topic Research, On Page SEO Checker
- Backlink Analytics: 43 trillion backlinks in database
Who Should Subscribe
- SEO agencies: Essential tool — the data alone justifies the cost
- E-commerce businesses: If SEO drives your sales, $130/month is cheap
- Content marketers: Keyword research + content optimization in one tool
Who Should NOT Subscribe
- Beginners learning SEO — start with free Google tools + ChatGPT
- Small blogs with under 1000 monthly visitors
- Anyone who only needs keyword research — use Ubersuggest ($29/mo)
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