How to Use Perplexity for Market Research 2026
TL;DR: A step-by-step guide with copy-paste prompts you can use immediately.
Step 1: Define your research scope
Start with: ‘What is the current market size and growth rate for [industry]? Include recent data and sources.’
Step 2: Analyze competitors
Ask: ‘Who are the top 10 companies in [market]? Compare their market share, pricing, and key differentiators.’
Step 3: Identify trends
Prompt: ‘What are the emerging trends in [industry] for 2026? Focus on technology adoption and consumer behavior changes.’
Step 4: Gather customer insights
Ask: ‘What are the most common complaints and feature requests for [product category]? Check Reddit, G2, and review sites.’
Step 5: Create a report
Final prompt: ‘Summarize our research into a market brief: market size, competitors, trends, opportunities, and threats.’
Pro Tips
- Save your best prompts as templates for future use
- AI provides first drafts — always review and customize the output
- Iterate on responses: ask for refinements until the output matches your needs
- Combine multiple AI tools for the best results
FAQ
Which AI tool is best for this?
Start with ChatGPT (free) for most tasks. Use Claude for long documents and quality writing. Use Perplexity for research with sources.
Can I rely on AI output for professional use?
AI output should always be reviewed by a human. Use it as a starting point, then apply your expertise and judgment.
Ready to get started?
Try Perplexity Free →Find the Perfect AI Tool for Your Needs
Compare pricing, features, and reviews of 50+ AI tools
Browse All AI Tools →Get Weekly AI Tool Updates
Join 1,000+ professionals. Free AI tools cheatsheet included.
