Ahrefs Pricing 2026: Lite vs Standard vs Advanced
Quick Take: Ahrefs Lite at $99/month is the best entry point for serious SEO. It has the best backlink database in the industry. If you only need keyword research, their free Keyword Generator tool is a good start.
Ahrefs Plans Comparison
| Plan | Price | Key Features | Limits | Best For |
|---|---|---|---|---|
| Lite | $99/mo | 1 user, 5 projects | 500 keywords | Beginners |
| Standard | $199/mo | 1 user, 20 projects | 2000 keywords | Professional |
| Advanced | $399/mo | 3 users, 50 projects | 5000 keywords | Agencies |
| Enterprise | $999/mo | 5 users, 100 projects | 10000 keywords | Large teams |
Is Ahrefs Worth the Money?
Ahrefs Lite at $99/month is the best entry point for serious SEO. It has the best backlink database in the industry. If you only need keyword research, their free Keyword Generator tool is a good start.
FAQ
Does Ahrefs offer a free trial?
Most AI tools offer a free tier or trial period. Start with the free option to test if the tool meets your needs before upgrading.
Can I switch plans later?
Yes, you can upgrade or downgrade at any time. Most tools prorate the difference.
Is annual billing cheaper?
Usually yes — most tools offer 15-20% discount for annual billing. Only commit annually after testing the tool for at least a month.
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