Zoom vs Demio vs Hopin: Which Webinar Platform in 2025?

Webinar platforms are proliferating. Here is how to choose between the main options for your specific use case in 2025.

Zoom vs Demio vs Hopin: Which Webinar Platform in 2025?

The Webinar Tool Landscape

Webinar platforms range from Zoom (meetings with webinar features added) to purpose-built platforms like Demio designed specifically for marketing-focused webinars. The right choice depends on your webinar goals and audience size.

Zoom Webinars — Best for Large Scale and Enterprise

Pricing: Webinars add-on from $149/year (500 attendees) to $6,490/year (10,000 attendees)
Best for: Large organizations, compliance-heavy industries, existing Zoom users who need basic webinar features

Zoom’s reliability and familiarity win for large enterprise webinars. Attendees already know how to join Zoom. Not the best experience for demand generation or interactive marketing webinars — it feels like a meeting, not an event.

Demio — Best for Marketing Webinars

Pricing: Starter $59/month (50 attendees), Growth $109/month, Premium $220/month
Best for: Marketing teams running lead generation webinars, product demos, and sales events

Demio’s interface is designed for engagement: polls, handouts, featured chat, and branding options create a professional experience. Automation features for replay access and follow-up. Better analytics than Zoom for tracking attendee engagement and conversion.

AI in Webinars

Claude Pro helps with: webinar outline and script, Q&A preparation, attendee emails and follow-up sequences, and post-webinar content repurposing.

Try Claude for Webinar Scripts