Canva Pro vs Free: 15 Features That Make Pro Worth It (2025)

Canva’s free plan is generous, but is Canva Pro worth $15/month? We analyzed every Pro feature to give you a definitive answer.

Quick Verdict: Canva Pro is worth it for marketers and content creators who design regularly. For occasional users, the free plan is excellent.

Canva Pro vs Free: Feature-by-Feature

Feature Free Pro ($15/mo)
Templates 250,000+ 400,000+
Storage 5GB 1TB
Brand Kit 1 kit Unlimited kits
Background Remover ✅ Unlimited
Magic Resize ✅ Unlimited
Premium elements ❌ (with watermark) ✅ Unlimited
Schedule social posts
AI text effects Limited Full access
Magic Edit (AI) Limited Unlimited
Transparent PNGs
Team members Up to 5 included

Top 5 Reasons to Upgrade to Canva Pro

1. Magic Resize — Save 30+ Minutes Per Design

Design once, resize to any format instantly. Create an Instagram post, then Magic Resize it to Facebook, Twitter, LinkedIn, and Pinterest in seconds. This alone saves hours per week for social media managers.

2. Background Remover — Worth $15/Month Alone

One-click background removal for photos. Competing services charge $0.10-0.30 per image. If you remove 100+ backgrounds/month, Canva Pro pays for itself from this feature alone.

3. Brand Kit — Critical for Businesses

Store your brand colors (with hex codes), fonts, and logos. Every team member creates on-brand designs automatically. No more “is this the right shade of blue?” debates.

4. 1TB Storage vs 5GB

Free plan fills up fast with high-res designs and photos. Pro’s 1TB storage is effectively unlimited for most teams.

5. Social Media Scheduler

Schedule posts to 8 social platforms directly from Canva. Eliminates the need for a separate scheduling tool.

Who Should Stay on Free

  • Personal users creating occasional designs
  • Students who just need presentation templates
  • Anyone creating less than 5 designs per month

Who Should Get Pro

  • Social media managers (Magic Resize saves hours daily)
  • Businesses maintaining brand consistency
  • E-commerce sellers needing product images
  • Marketers creating large volumes of content

Canva Pro Annual Discount

The monthly price is $15/month, but annual is $120/year ($10/month) — a 33% discount. If you’re going Pro, pay annually.

Try Canva Pro Free (30 Days) →

Is there a Canva Pro free trial?

Yes! Canva Pro includes a 30-day free trial. You can access all Pro features including Background Remover and Magic Resize before paying. No credit card required to start.

Ready to get started?

Try Canva Free →

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