Best AI for Writing LinkedIn Posts That Get Engagement
Verdict: ChatGPT for volume and variety. Claude for authentic, thoughtful posts. Buffer for scheduling. The key is editing — never post AI content without adding your personal touch.
LinkedIn Content AI Comparison
1. ChatGPT — Best for Templates
Prompt: “Write a LinkedIn post about [topic] using the hook-story-lesson format. Keep under 1300 characters. Start with a bold, counterintuitive statement.” ChatGPT excels at generating multiple variations quickly.
2. Claude — Best for Authenticity
Claude writes the most natural-sounding LinkedIn content. Less “AI-sounding” than other tools. Best for thought leadership posts that require nuance and genuine insight.
3. Buffer — Best for Scheduling
Write posts with AI, then schedule with Buffer. Its AI assistant can suggest optimal posting times and help generate hashtags. $6/month for LinkedIn scheduling.
LinkedIn Post Formula
- Hook: Bold statement or question (first line is everything)
- Story: Personal anecdote or case study (3-5 short paragraphs)
- Lesson: Key takeaway (what the reader should do differently)
- CTA: Question to drive comments (engagement = reach)
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