Best AI for Writing LinkedIn Posts That Get Engagement

Verdict: ChatGPT for volume and variety. Claude for authentic, thoughtful posts. Buffer for scheduling. The key is editing — never post AI content without adding your personal touch.

LinkedIn Content AI Comparison

1. ChatGPT — Best for Templates

Prompt: “Write a LinkedIn post about [topic] using the hook-story-lesson format. Keep under 1300 characters. Start with a bold, counterintuitive statement.” ChatGPT excels at generating multiple variations quickly.

2. Claude — Best for Authenticity

Claude writes the most natural-sounding LinkedIn content. Less “AI-sounding” than other tools. Best for thought leadership posts that require nuance and genuine insight.

3. Buffer — Best for Scheduling

Write posts with AI, then schedule with Buffer. Its AI assistant can suggest optimal posting times and help generate hashtags. $6/month for LinkedIn scheduling.

LinkedIn Post Formula

  1. Hook: Bold statement or question (first line is everything)
  2. Story: Personal anecdote or case study (3-5 short paragraphs)
  3. Lesson: Key takeaway (what the reader should do differently)
  4. CTA: Question to drive comments (engagement = reach)

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