Semrush vs Ahrefs vs Moz: Best SEO Tool 2026
TL;DR: Semrush for all-in-one marketing. Ahrefs for pure SEO and link building. Moz for local SEO and beginners.
Moz
$99/mo
Domain authority, local SEO, beginner-friendly
Feature-by-Feature Comparison
| Feature | Semrush | Ahrefs | Moz |
|---|---|---|---|
| Keyword Database | 26B+ | 21B+ | 500M+ |
| Backlink Index | 43T links | 35T links | 40T links |
| Site Audit | Yes (excellent) | Yes | Yes |
| PPC Research | Yes | No | No |
| Social Media | Yes | No | No |
| Local SEO | Yes | No | Yes (excellent) |
Our Verdict
Semrush for all-in-one marketing. Ahrefs for pure SEO and link building. Moz for local SEO and beginners.
FAQ
Can I use multiple tools?
Yes. Many professionals combine tools. For example, use Claude for writing and ChatGPT for image generation.
Which has the best free tier?
Compare the free tiers with your actual workflow before committing to any paid plan.
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