How to Use Midjourney for Logo Design in 2026

TL;DR: Midjourney can generate stunning logo concepts using specific prompts. Use simple, iconic style descriptions, the –style raw flag, and refine the output in a vector editor for production-ready logos.

Logo design traditionally costs $500-$5000 from a professional designer. Midjourney lets you generate dozens of logo concepts in minutes, giving you a strong starting point or even a finished design for your brand.

Setting Up Midjourney for Logo Design

If you are new to Midjourney, you need a Discord account and a Midjourney subscription. The Basic plan ($10/month) gives you enough generations for logo exploration.

  • Join the Midjourney Discord server
  • Subscribe to at least the Basic plan
  • Use a private channel or DM the bot for focused work

Essential Logo Design Prompts

Minimal Logo Style

Prompt: “minimal logo for [business name], [industry], clean lines, vector style, flat design, white background –style raw –no realistic, photo, 3d”

Icon-Based Logo

Prompt: “simple icon logo, [concept], geometric, single color, scalable, professional, white background –style raw –ar 1:1”

Wordmark Logo

Prompt: “typography logo, the word [name], modern sans-serif, elegant lettermark, minimal, white background –style raw”

Key Parameters for Logo Design

Parameter Value Why Use It
–style raw raw Cleaner, less artistic interpretation
–ar 1:1 Square format ideal for logos
–no realistic, photo Prevents photorealistic output
–stylize 50-100 Lower values = simpler designs

Step-by-Step Workflow

  1. Generate 20-30 concepts with varied prompts
  2. Upscale your top 3-4 favorites using the U buttons
  3. Use Vary (Subtle) to create variations of the best ones
  4. Download the highest resolution version
  5. Trace to vector in Illustrator, Figma, or Vectorizer.ai
  6. Refine colors and proportions in your vector editor

Tips for Better Logo Results

  • Always include “white background” in your prompt for easy extraction
  • Specify “flat design” or “vector style” to avoid 3D effects
  • Use “single color” or “two-color” for versatile logos
  • Add “scalable” to encourage simple, clean designs
  • Iterate heavily with variations to find the best concept

Converting to Production-Ready Files

Midjourney outputs raster images (PNG). For a professional logo, you need vector files (SVG, EPS). Use Adobe Illustrator Image Trace, Vectorizer.ai, or Figma to convert your selected design to vectors.

Explore more AI design tools in our best AI tools for graphic designers guide and Canva AI features.

Frequently Asked Questions

Can Midjourney create professional logos?

Yes, Midjourney can generate high-quality logo concepts. However, you will typically need to refine the output in a vector editor like Adobe Illustrator or Figma for final production use.

What Midjourney version is best for logos?

Midjourney v6 and later versions produce the cleanest logo designs. Use the –style raw flag for simpler, more iconic designs that work better as logos.

Can I trademark an AI-generated logo?

Trademark law for AI-generated images varies by jurisdiction. In the US, you can generally trademark a logo you use in commerce, but consult a trademark attorney for your specific situation.

Ready to get started?

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