40 Best AI Prompts for Content Writing (Copy-Paste Ready 2026)

Content writing with AI is only as good as your prompts. Generic prompts produce generic content. Specific, well-structured prompts produce content that needs minimal editing.

These 40 prompts work with ChatGPT, Claude, Jasper, and any major AI writing tool. Each is tested across real content projects.

Blog Post Prompts (1-10)

1. Comprehensive Blog Post

“Write a 2000-word blog post about [topic]. Target keyword: [keyword]. Target audience: [description]. Structure: Hook opening (no generic ‘In today’s fast-paced world’), clear thesis statement, 6-8 H2 sections with specific examples, actionable takeaways per section, and a conclusion with next steps. Tone: [conversational/professional/authoritative]. Include data points where possible.”

2. Listicle

“Write a ‘[X] Best [Category] for [Audience]’ article. For each item include: 2-3 sentence description, key differentiator, pricing, best use case, and one limitation. Add a comparison table at the top. Include intro explaining selection criteria and conclusion with recommendations by use case.”

3. How-To Guide

“Write a step-by-step guide on [task]. Target reader: [skill level]. Include: prerequisites, numbered steps with detailed explanations, screenshots descriptions [where to place them], pro tips after key steps, common mistakes to avoid, and a troubleshooting section. Make each step actionable and specific.”

4. Opinion/Thought Leadership

“Write an opinion piece arguing that [your position]. Support with: 3 specific evidence points, 1 counterargument with rebuttal, and a clear call to action. The opening should be a bold, specific claim — not a vague observation. Write in first person. 1200-1500 words.”

5-10. More Blog Prompts

5. Beginner’s guide: “Write a beginner’s guide to [topic] for someone with zero experience. Avoid jargon or explain every technical term. Use analogies to explain complex concepts. Include a glossary at the end.”

6. Case study: “Write a case study about [scenario]. Structure: Client background, Challenge (specific pain points), Solution (what was implemented), Results (with specific metrics), Key Takeaways. 1500 words.”

7. Comparison post: “Write a detailed comparison of [A] vs [B] for [use case]. Compare: features, pricing, ease of use, best for, limitations. Include a comparison table and a clear verdict with reasoning.”

8. Round-up post: “Write a ‘[X] [category] Tools/Tips/Resources’ article. Brief intro explaining who this is for. Each item: name, one-sentence description, why it’s included, and link placeholder. Group by category if applicable.”

9. Data-driven post: “Write a blog post analyzing [data/trend]. Include: key findings with specific numbers, what the data means for [audience], actionable implications, and limitations of the analysis.”

10. Controversial take: “Write a well-reasoned article challenging the common belief that [common belief]. Acknowledge why people hold this belief, present your evidence against it, and offer a more nuanced perspective.”

Newsletter and Email Content (11-18)

11. Weekly Newsletter

“Write a newsletter about [topic/theme this week]. Structure: Personal opening (2-3 sentences), Main insight (200 words), 3 curated links with 1-sentence annotations, Quick tip, CTA. Total under 500 words. Tone: like an informed friend, not a brand.”

12-18. More Newsletter Prompts

12. Product update: “Write a product update email announcing [features]. Lead with the user benefit, not the feature name. Include: what changed, why it matters, how to use it, and a feedback request.”

13. Content roundup: “Summarize these 5 articles into a content roundup newsletter: [paste titles/URLs]. For each: 2-sentence summary, key takeaway, and why it matters to [audience].”

14. Personal essay style: “Write a newsletter essay reflecting on [experience/observation]. Start with a specific moment. Draw a broader lesson. Connect to the reader’s experience. Under 600 words.”

15. Educational series: “Write email [X] of a [Y]-part educational series about [topic]. This email covers [specific subtopic]. Include: recap of previous email, today’s lesson, practical exercise, and preview of next email.”

16. Seasonal content: “Write a [season/holiday]-themed newsletter for [business]. Tie [seasonal theme] to [your product/service] naturally. Include a relevant tip and seasonal offer.”

17. Survey results: “Write a newsletter sharing the results of our survey about [topic]. Include: key findings with percentages, surprising insights, what this means for [audience], and a question inviting discussion.”

18. Year in review: “Write a year-in-review newsletter for [business/brand]. Highlight: top achievements, most popular content, community growth, lessons learned, and preview of next year’s plans.”

Landing Page and Sales Copy (19-26)

19. Landing Page Full Copy

“Write complete landing page copy for [product/service]. Include: Hero section (headline + subheadline + CTA), Problem section (3 pain points), Solution section (how we solve each), Features section (6 features as benefits), Social proof section (placeholder for testimonials), Pricing section, FAQ (5 questions), Final CTA. Target audience: [description].”

20-26. More Sales Copy Prompts

20. Value proposition: “Write 5 value proposition statements for [product]. Each should answer: what it does, who it’s for, why it’s better. Follow format: ‘We help [who] [achieve what] by [how], so they can [outcome].’ Rate each.”

21. Feature page: “Write a feature page for [feature name]. Include: feature description, problem it solves, how it works (3 steps), competitive advantage, and use case scenarios.”

22. Testimonial request: “Write 5 questions to send customers for gathering testimonials. Each should elicit specific, results-focused responses rather than generic praise.”

23. Product description: “Write a product description for [product]. Include: opening hook, key benefits (not just features), ideal customer profile, and CTA. 150-200 words.”

24. Webinar registration: “Write registration page copy for a webinar titled ‘[title]’. Include: what attendees will learn (3-5 bullet points), speaker bio framework, urgency element, and registration CTA.”

25. Free trial CTA: “Write 10 variations of a free trial CTA for [product]. Mix: benefit-focused, urgency-focused, risk-reversal, social proof, and action-oriented. Each under 10 words.”

26. Objection handling: “List the top 5 objections for [product/service] and write a brief (50-word) response to each that addresses the concern honestly and redirects to value.”

SEO Content (27-34)

27. SEO Blog Post

“Write an SEO-optimized blog post for keyword ‘[keyword]’. Include the keyword in: title, first paragraph, 2+ H2 headings, meta description. Use related terms: [list]. Structure for featured snippet with a clear answer in the first 100 words. 1500-2000 words.”

28-34. More SEO Prompts

28. FAQ schema content: “Write 10 FAQ questions and answers about [topic] optimized for Google FAQ schema. Each answer: 40-60 words, starts with a direct answer, includes [keyword] variation.”

29. Meta descriptions: “Write meta descriptions for these 10 pages: [list page titles]. Each: 150-155 characters, includes primary keyword, has a CTA, and creates curiosity. No duplicate descriptions.”

30. Title tags: “Write 5 title tag variations for a page about [topic] targeting [keyword]. Each under 60 characters. Include keyword early. Mix: question, number, how-to, and comparison formats.”

31. Internal linking: “Given these existing articles [list titles/URLs], suggest 5 internal links for this new article about [topic]. For each: which article to link, the anchor text, and where in the new article to place it.”

32. Content refresh: “This article about [topic] was written in [year]. Update it for 2026: identify outdated information, suggest new sections to add, recommend sections to remove, and rewrite the intro and conclusion.”

33. Pillar page: “Create an outline for a comprehensive pillar page about [broad topic]. Include: 10+ subtopics that each deserve their own article, a brief description of each, and how they link together.”

34. Local SEO: “Write a location page for [business] in [city]. Include: local service description, area-specific information, local landmarks and neighborhoods served, and local customer testimonial framework.”

Social Media Content (35-40)

35. Content Repurposing

“Take this blog post [paste or summarize] and create: 3 LinkedIn posts (different angles), 5 tweets, 2 Instagram captions, and 1 email newsletter snippet. Each should stand alone and drive traffic back to the original post.”

36-40. More Social Prompts

36. Thread from article: “Convert this article into a Twitter thread: [paste]. 8-12 tweets. Tweet 1: compelling hook. Middle tweets: one key point each. Final tweet: summary + CTA. Each under 280 characters.”

37. LinkedIn article: “Expand this idea into a LinkedIn article: [brief idea]. 800-1000 words. Professional but personal tone. Include industry data, a personal story, and an actionable conclusion.”

38. Social proof post: “Write a social media post highlighting this customer result: [describe result]. Make it celebratory without being salesy. Tag placeholder for customer. Include subtle CTA.”

39. Engagement post: “Write 5 engagement-driving social media posts for [industry]. Types: controversial opinion, this-or-that question, fill-in-the-blank, myth vs fact, prediction. Each designed to maximize comments.”

40. Content calendar: “Create a 2-week content calendar for [brand] across [platforms]. Include: daily post topic, content type (text/image/video), hook line, CTA, and best posting time. Mix: educational (40%), entertaining (20%), promotional (20%), engagement (20%).”

Tips for Better Content Writing Prompts

• Always specify your audience: “for small business owners” produces different content than “for enterprise CTOs”
• Ban generic openings: Add “Do NOT start with ‘In today’s…’ or ‘In the ever-evolving…'” to your prompts
• Request specific examples: “Include 3 specific examples with real numbers” beats “include examples”
• Set word counts: AI tends to be verbose. Specify limits for tighter copy

For tool comparisons, see best AI writing tools and ChatGPT vs Claude.

Frequently Asked Questions

Which AI tool produces the best content writing?

Claude produces the most natural long-form writing. ChatGPT is best for high-volume variations. Jasper excels at template-based marketing content. The best choice depends on your specific content type.

How much editing does AI content need?

Expect to spend 20-40% of the original writing time on editing AI-generated content. The better your prompt, the less editing needed.

Will AI-generated content rank on Google?

Google evaluates content quality, not authorship. AI-generated content that is helpful, original, and well-edited ranks the same as human-written content. Low-quality AI content that adds no value will not rank.