Why creators are ditching ad revenue for chocolate bars and fintech acquisitions

Byaitoolvs

In the rapidly changing creator economy, influencers like MrBeast are diversifying beyond ad revenue by launching product lines and acquiring startups, with MrBeast’s chocolate business surpassing his media arm’s earnings and fintech acquisition of Step showcasing a shift towards more sustainable and scalable business models.

Source: TechCrunch AI

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